Feminine silhouettes in shades of black, bottle green and gold By Malene Birger for Autumn Winter 2012, all in stores now.
© By Malene Birger. Styles from the Autumn Winter 2012 collection and the Malene Birger concept store in Copenhagen.
See the our favourite picks from the By Malene Birger Glam Summer Collection including a link to their online shop.
Category: Fashion Labels
Bruuns Bazaar Spring 12 -up to 75% off on timeless Danish fashion
I had breakfast with a Norwegian friend this morning in one of the trendy coffee bars in London. She had decided to ignore the horrible rain and just get on with it, dressed in a beautiful nostalgic white summer dress by Bruuns Bazaar. Launched in 1994 by two brothers, Teis and Björn Bruun, Bruuns Bazaar quickly became one of the pioneers within the Scandinavian fashion scene with affordable luxury with an understated yet sophisticated glamour. It is an elegant and modern collection of wearable investment pieces, also regularly worn by the fashion conscious Crown Princess Mary of Denmark.
Bruuns Bazaar signature style is about relaxed elegance. We think it’s lovely quality and timeless design.
© Bruuns Bazaar Spring 2012
The current collection is on sale now with up to 75% off on Bruuns Bazaar at monicaandjoe.co.uk
Useful Links
Bruuns Bazaar
Danish Fashion by Whiite for Spring 2012
Founded in 2003, WHIITE is sophisticated functionality. WHIITE’s Design Director Frederikke Hviid has an impeccable sense of style which has translated itself into eye-catching combinations created using colors, fabrics and detailing.
So far there’s only a WHIITE silky night slip in my wardrobe, given to me at a press day. But it’s the most comfortable yet stylish piece of sleep wear I’ve ever owned, so I’m on the look out for more designs from WHIITE.
@ WHIITE Spring 2012
There’s four WHIITE collections each year, with the main collections centred around Spring and Autumn. Two smaller seasonal collections are added throughout the year for Summer and Christmas.
In November 2008 WHIITE opened its first flagship store in the heart of Copenhagen, Kronprinsensgade 7 late November 2008 and it’s on my Must Visit list when I’ll be going to Copenhagen Fashion Week in August 2012.
Useful Links
WHIITE
Copenhagen Fashion Week
Margit Brandt a Fashion Genius of the World
Margit Bjørløw Brandt, born 27 January 1945 in Denmark, completed an apprenticeship in tailoring at Københavns Tilskærerakademi in 1964 and took beacem an apprentice to Pierre Balmain in Paris shortly after. She met and married Erik Brandt in 1966 and as jetsetters the couple frequented the famous New York club Studio 54 where they developed close friendships with the likes of Andy Warhol, Mick Jagger, David Bowie, Diana Vreeland and Truman Capote.
Margit and Erik Brandt
Margit Brandt introduced her first collection under the label B-age together with her husband Erik Brandt at the Copenhagen Fashion Fair in 1965. The design was unprecedentedly short and close-fitted and very different from what other designers were presenting and the collection filled a gap in the market offering young women chic fashion. Throughout the 1960’s, 1970’s and 1980’s, Margit Brandt was a renowned global fashion brand, known for woman’s fashion, lingerie, swimwear, children’s wear, jewellery, home wear, furniture, cosmetics and fashion watches available in Harrods, Selfridges, Bendels, Saks and Bloomingdales in addition to own label stores in Paris, Barcelona, Tokyo, San Francisco, New York and London. Erik had a nose for branding and self promotion, one year the staff at the fashion fair were replaced by a red telephone with a direct line to head office. Buyers could simply call in their orders! Margit Brandt was also engaged in other unique assignments, she twice designed the official uniforms for the Danish Olympic team as well as the new gala uniforms for the Royal Danish Air Force. The brand was relaunched in 2005, staying true to its roots with fashion forward and trendsetting clothes for young women. Margit Brandt was further acknowledged for her lifelong commitment to Danish Fashion when she was knighted by the Queen of Denmark and received the Knight of the Royal Order of Dannebrog.
Margit Brandt sadly passed away because of illness October 2011.
Margit Brandt Chic Fashion for Spring 2012
Had lunch with a lovely friend the other day, that had secured some fab pieces from the Danish design label Margit Brandt from the Spring 2012 collection at Fenwick. She loved the cut, colours and were surprised how affordable it was as well. I even think the collection is on sale at the moment. So here’s the campaign images from the Copenhagen based design house.
@ Margit Brandt Spring 2012
Did you know that Fenwick is launching a online shop? About time!
Useful Links
Margit Brandt
Margit Brandt Online Store
Fenwick
Ti Mo, Slow Fashion from Oslo
The Norwegian designer and business woman Tine Mollatt grew up in Oslo. She stated dancing ballet at four, she moved on to the thatre stage at age ten and by seventeen she was sewing costumes for the Opera.
A Danish poet once wrote: Our childhood is a source from which we ladle our whole life. For founder and creator of by Ti Mo, Tine Mollatt, this was where it all started. Since its launch in 2004 Ti Mo has gradually expanded and now counting almost 1000 stores in 22 countries, with the To Mo concept store situated in central Oslo, Norway.
@ Ti Mo SS12
Tine is inspired by vintage treasures, visits to the opera houses and galleries and also by taking part in the whole process of creating each piece. After years in the commercial industry Tine needed time to think about what was important to her. Ti Mo is part of the Slow Fashion movement, producing high quality clothing in a sustainable way.
Useful Links
Ti Mo
SustainaBlog about Slow Fashion
Glam Summer By Malene Birger
BY MALENE BIRGER is a high-end, international designer brand offering affordable luxury. It’s style, class and quality.
Founded in 2003 the Danish brand By Malene Birger with Ms Birger as the Art Directing Consultant and creative force behind each collection, the global campaigns, the brand identity and the entire aesthetic universe, supported by a dedicated team who embrace her distinctive style, an artistic angle to contemporary classics. See a few of our favs below.
@ By Malene Birger
Useful Links
Malene Birger Online Shop
Selected Femme, affordable Scandinavian fashion
The Selected brand was launched in 1997 for the menswear market and the Selected Femme womenswear was launched in 2008. Selected Femme represents the way you want to look today with a strong fashiony feel; The style is raw and simple with a focus on value for money.
The Danish womenswear label has launched an edited version of its Spring Summer 2012 collection, after Mary Portas the Queen of Shops, handpicked the brand as the perfect complement to the existing womenswear on offer in her “shop in shops”.
The SS12 collection from Selected Femme is divided into the themed lifestyles lines; Formal, Trend, Casual and Jeans.
© Selected
Just seen the coming AW collection on a press day hosted by Bestseller, and we can’t wait to see the news in the shops in August.
Useful Links
Selected Femme
Mary Portas
Moods of Norway womenswear in stunning Norwegian scenery
Moods of Norway have for a long time been a very popular brand in Norway with their preppy British meets bohemian Los Angeles with a dash of flowers prints and fruity colours thrown in. The campaign images for Spring Summer 2012 is shot with the majestic Norwegian landscape as a backdrop -with an absolutely amazing result!
© Moods of Norway
Moods of Norway is a Norwegian clothing brand founded by Stefan Dahlquist, Peder Børresen, and Simen Staalnacke. Dahlquist and Staalnacke were studying at Hawaii Pacific University, when Børresen (who was an old friend of Staalnacke’s) visited. A conversation at a late night party about a fashion brand with a Norwegian twist led to the group launching the first collection in 2003. After a handful of stores in Norway, Japan, Sweden, Holland, and Switzerland, Moods of Norway opened a U.S. flagship store in May 2009 on Robertson Boulevard in Beverly Hills. The company sports the slogan “Happy Clothes for Happy People.” In 2010 the brand released their first fully electronical product, a waffle iron which made waffles shaped like tractors. However, on November 17th 2011, they asked customers via Facebook and other social media sites to return their waffle irons, stating it could be a fire hazard. If the waffle iron will return to the market is still unknown. I friend of mine still has one. She said it’s pink and fun but doesn’t work very well. Perhaps a future collectors item?!?
Useful Links
Moods of Norway online shop
Visit Norway The Land of Fjords and Vikings
House of Dagmar SS12 Sophisticated and exotic
House of Dagmar is the label to wear in 2012, according to fashion bible In Style. The Spring Summer collection is greatly inspired by the relaxed Moroccan lifestyle and the colours reflects the shades of the African savannah.
Dagmar SS2012 – The modern vagabond
Dagmar SS12 includes knitted cloaks with low cut necklines, ankle length skirts and flared trousers. Details like lace knitting, braids, details in the back, blockings in colours, architectural elements and alternating sections of solid and see-through fabric are some examples on what makes these garments stand out. The prints are based on exotic patterns from the crocodile and the giraffe with the colourpallete stretching from sand, stone, bright sunlight, clouds and plants to pop colours. The shades are either a strong accent colour combined with a neutral base or tone-in-tone. Some of our favourite styles are:
A small selection of what’s available at Asos.com
“This collection is the perfect suitcase for the contemporary vagabond”, says Kristina Tjäder Dagmar’s head of design.
Photo: The three siters and founders of House of Dagmar; Kristina Tjäder, Karin Söderlind and Sofia Malm.
Since the label Dagmar was launched in the Spring of 2005, it’s unconventional and sophisticated style has been widely recognised. They recently won one of the most prestigious Scandinavian design awards, the Swedish magazine Damernas Värld “Guldknappen of 2011”. They’ve previously won the “Best Designer of the Year 2007 from Swedish magazine Elle. Dagmar is available to buy at ASOS.com, Diverse and Harrods.
Useful Links
House of Dagmar
In Style Label to wear in 2012
Harrods / Dagmar
Asos.com / Dagmar
Diverse / Dagmar